A quirky creative strategist who has full of insights & world experience
A quirky creative strategist who has full of insights & world experience
Who made it? We made it in 2012.
POCARI SWEAT is the most beloved sports drink in Asia. The app calculates users' daily level of hydrations and generates the most suitable personality and illustration, encouraging people to share.
Within a week from launch, it was played 44,000 times. After 2 weeks from launch, the brand Facebook page get 66,000 organic followers without FB advertisements. It was referred to as one of the most successful facebook communication for years in the Japanese market.